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Website Advertisement Policy

effective 1-25-2004

Website Ads:

The following ads can be listed on the ABC website:  Litter Announcements, Breeders, Stud Dogs, Dogs for Sale and Merchandise for Sale. Ads are run for one calendar month unless noted otherwise.  Annual ads run from January 1 through December 31; subscribers to 6-months ads will be notified in writing by the webmaster regarding the start and end month of the ad..
 

Ad Guidelines:

Ads for Litters, Stud Dogs and Breeders' listings are limited to members in good standing with the ABC and must list verifiable hip ratings.  The ABC reserves the right to reject ads and any material submitted felt not to be in the best interest of the Beauceron, in violation of the ABC Code of Ethics, or otherwise deemed inappropriate, by the ABC Website Committee.

Ads need to be submitted in digital format via email or CD (mailed to the webmaster).  All advertisement has to be accompanied by check or money order, payable to ABC, and an e-mail address or phone number, to be processed.  Text should be formatted in either Microsoft Word or as a simple text file; picture formatting should be JPG or PNG.  Ad layout is at the discretion of the webmaster.
 

Ad Layout Guidelines:

Litter Announcements: 

(Ads are listed by puppy release date.)

1 picture of Sire and 1 of Dam, Name of Sire and Dam, OFA number of Sire and Dam (required), description of Sire and Dam limited to 80 words maximum per dog, contact information.

 

Breeder Listing

(Breeders are listed by geographical location first and then in alphabetical order of kennel name.)

1 picture, Name of Kennel and Breeder contact information. 20 words maximum for additional description.

 

Stud Dogs/Dogs for Sale:

(Ads are listed by geographical location first and then in alphabetical order of kennel name.)

Stud Dogs:  1 picture, Name of Dog, Owner contact information, OFA number (required), description of dog (limit 40 words).

Dogs for Sale:  2 pictures, Name of Dog, OFA number (if 2 years or older). Description of dog, limited to 40 words.  Seller contact information.

 

Merchandise (per item): 1 picture, price, description of item (limit 20 words).

 

Website Ad Deadline: 

The webmaster must receive ads and payment by the following date: 

    

     15th of month      online 1st day following month


Incomplete ads, or ads not complying with the Ad Guidelines, will be rejected and an e-mail notification will be sent.  Any revisions must be submitted prior to the 15th.  Changes received after the 15th will not be considered.

 

Ad Rates:

Ads will remain on the website as listed below.

ABC Members:

Litter announcements:  $10.00/calendar month

Breeder Listings:  $30.00/6 months, $50.00/year
Stud Dogs:  $30.00/6 months, $50.00/year
Dogs for
Sale:  $6.50/calendar month
Merchandise:  $2.50/item/month < $50.00 (sale price), $3.50/item/month
between $50.00 - $100.00, $5.00/item/month between $100.00 - $500.00, $10.00/item/month between $500.00 and $1000.00.

 

Non-Members:

Dogs for Sale:  $7.80/calendar month

Merchandise:  $3.00/item/month < $50.00 (sale price), $4.20/item/month between $50.00 - $100.00, $6.00/item/month between $100.00 - $500.00, $12.00/item/month between $500.00 and $1000.00.

 

Links to Member Sites:

ABC members in good standing may have a subscribed link
listed to their website at no cost.

 

Links to Non-Member Sites: Non-members may have a subscribed link listed to their website for a nominal fee of $12.00/year.  Year runs from January 1 to December 31.  Fees paid after October 1, shall include the listing for the following year.

 

Link Policy:

The ABC reserves the right to reject any link submitted for listing on its website and will periodically inspect the links' contents.  Should a link destination list material felt not to be in the best interest of the Beauceron, in violation of the ABC Code of Ethics, or otherwise deemed inappropriate, by the ABC Website Committee, the link will be removed immediately, without prior notice.  The webmaster may or may not notify the original subscriber, and no reimbursements will be made, should it become necessary for the link to be removed.

 

Cancellation Policy:

All ads must be retracted in writing by the 25th of each month.  Cancellations received after this date cannot be considered for the following month and will be run.  If canceling a 6 or 12 month Breeder and/or Stud Dog listing, prior to the natural end of the subscription period, Breeder and/or Stud Dog listings will be charged at a rate of $5.00/month per completed listing, an addition $5.00 early cancellation fee. The difference between fees charged and funds received will be refunded.
  

Fees and guidelines are subject to change without prior notice.



 

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